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I'm promotion manager for my company's United Way program. We have 1,000 employees and therefore a HUGE parking lot. By speaking with facilities people, we managed to reserve spaces closer to the building to set aside for auctioning and raffling off. Also, since it doesn't cost the company as much as it sounds, one vacation day-with pay is a tremendous prize providing both incentive to turn pledge cards in early and a worthy prize of a bigger donation to participate in the raffle. Don't forget that your organization, be it a school or a company has many vendors who would be willing to donate prizes in exchange for keeping your business.
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